Myntra Success Story Inspire You for a Successful Entrepreneurship
Myntra is currently one of the most popular e-commerce companies in the online fashion industry. myntra success story must influence and inspire us to achieve success. But never think in which multi city myntra founder Mukesh Bansal was born. So she was a fashion con. As a child, he lived in Haridwar, a small town in Uttarakhand, India. Because this is his birth place. Despite that, he later became a successful founder of the online fashion industry.
Despite being born in such a small town, Mukesh Bansal managed to make myntra mission and vision successful. But before knowing the success story of myntra, some questions may come in your mind, the complete answer of which can be found here.
What is Myntra Famous for?
E-commerce platforms have changed your life. Because the way you shop has changed. Myntra is one of those who revolutionized the e-commerce fashion industry. Success story of myntra tells us how popular its fashion concept is with customers.
Myntra is India’s largest fashion lifestyle e-trailer providing a preferred shopping experience for many fashion conscious Indians. In a country as big as India, there are different regionally based fashion concepts. At different times, fashion designers have presented the fashion concept based on that area in front of the buyer in the market through more modified and modern concept. Myntra is working as a big partner in this process so how popular is myntra inspiring success story for you. Many people want to know what is myntra famous for? Today it will be possible to get many answers to this question from here.
What is Origin Story of Myntra?
After researching through various agencies, this information comes to us that the Indian e-commerce market is expected to grow to US $ 111.40 billion by 2025.
Many of us want to know when was myntra founded. Started business in 2008 by selling personalized gifts and earned good amount of profit. Later in 2010 they ventured into retail clothing and soon started selling international quality fashion products and life style products. At present nearly nine thousand have started their business in the pin code area. They are able to deliver right quality product at right time.
Initially it was Mukesh Bansal but later Ashutosh Lawania and Vineet Saxena joined him and established a successful e-commerce business.
Naaz Patel, a woman who runs a non-government organization filed a police complaint that the myntra logo looks like a naked woman. 2021 brings a lot of changes in myntra company logo. But for this there has been no change in myntra vision and mission. Later they also take it positively and move towards success. Today many young people of India are willing to do business in the e-commerce fashion industry. They will follow Myntra and if they study they can learn a lot and earn sure money.
How did Myntra become successful?
Myntra founder Mukesh Bansal started his business with many dreams. Who will supply the people of India with international quality clothing and fashion accessories at fair prices through e-commerce website and deliver them to their homes.
But if you know the profile of Myntra company and their details, you will understand that the road to growth of Myntra was not very easy. Myntra finally reached the pinnacle of success by facing many tough incidents.
On 30th January 2021 after police complaint it Myntra solved and made some changes in their logo. And this problem was able to be handled by the efficient and successful persons of their management.
*On 23 October 2021 the then Myntra CEO Amar Nagaram wanted to resign, it was a tough time for myntra at that time. But with skill and practical experience, Myntra managed to come out of this problem to success.
* 13th November myntra founder decided to accept Nandita Sinha as CEO. It is heard that he was the Flipkart Vice President of Consumer Growth and Marketing.
* The size of myntra company increased during 7 Jan 2022 Achinta Satia was appointed as Marketing Head by myntra. Which was a very important step for myntra company to be successful.
What is Unique in Myntra?
Myntra is revolutionizing social and live e-commerce in India. Through influencer marketing and MLive respectively. MLive is a live video streaming app that helps shoppers buy products during live video. If you see the Myntra success story, you will understand how far Myntra’s special fashion concept has taken them. And their clothing and fashion accessories carry a unique identity like other brands.
There is no doubt that Myntra is one of the most popular e-commerce websites and apps for fashion conscious people in India. Myntra founder Mukesh Bansal understood very well that the vision and mission of a fashion company can never be only about earning. Tie he kept the whole focus only on those fashion accessories.
Myntra Success Story from beginning to a Fashion Brand Day by day myntra is becoming a lovable fashion brand. Well as a business trainer I believe that every Indian will meet his fashion needs in the coming days.
Size of Myntra Company
Myntra company gradually started to strengthen its position in fashion and lifestyle and expanded from selling only personalized products to serving individuals. By 2012, Myntra’s story took off as it began supplying products to 360 Indian international bands. Emerging from a B2B brand to India’s largest B2C fashion e-commerce marketplace is truly unparalleled.
Myntra company is a growing revolution in Indian fashion industry. That is why Myntra was acquired by online e-commerce giant Flipkart in 2014 in a deal valued at ₹ 20,000 crore (US $ 280 million). The takeover was effected by Tiger Global and Excel Partners. The size of the Myntra company gradually grew to a huge size. Learning to Grow Small Businesses from Myntra Inspiring Success Stories. Following the Myntra Vision and Mission we see that 10th May 2015 brought a surprise that raised the curiosity of the customers. Myntra announced the closure of its website. It will primarily serve customers through a mobile application starting May 15. Only the app model continues to see its sales decline. Myntra gets 95% of its website traffic through mobile devices with 70% of purchases made on smartphones. Seeing the negative impact of only one model, Myntra decided to revive its website.
When was Myntra Founded
In 2007, Mukesh Bansal, Ashutosh Lawania, Vineet Saxena jointly founded Myntra as an online personalized gift retailer. Due to their growing popularity in the Indian market, the company gradually increased its size by shifting its focus to fashion and lifestyle products.
Today we can browse top international fashion brands in one place for e-commerce in India. As a result of Myntra’s vision and mission, we get many such opportunities for the evolution of e-commerce and online shopping trends. So thanks to this evolution. Myntra’s success goal is to capture the customer’s attention and loyalty.
Founder Details
A founder is a person who comes up with a profitable idea, which he transforms into a new business or start-up. Founders can setup a business themselves and strive to make it successful.
In 2007, Mukesh Bansal, software engineer Vineet Saxena and Ashutosh Lawania launched Myntra, an online shopping portal. As software and business are not uncommon, success is not impossible. Myntra hails as the country’s first B2B online fashion store. Myntra headquarters in Bangalore, Karnataka in India.
Mukesh Bansal
Mukesh Bansal is an Indian businessman. who founded the Indian fashion e-commerce company Myntra in 2007. He currently serves as the CEO of Cult.fit of which he is also the co-founder. Mukesh has been listed among the top 40 under 40 entrepreneurs by Fortune magazine.
Mukesh Bansal was born in Haridwar, Uttarakhand, India. He did his B-Tech from IIT Kanpur. After graduating in 1997, he worked with Deloitte as a systems analyst in Chicago for two years. He was inspired by the dot-com boom that was in full swing in San Francisco. Moved to the Bay Area in 1999. After leaving a job portal venture he started with a friend, Bansal worked at Evanted, Centrata, Nextag, NewScale, an early-stage company in Silicon Valley. His role in these start-ups was that of engineer and product manager across technology and business initiatives. Experience in Silicon Valley prompted him to launch Myntra in 2007.
In 2014, Flipkart acquired Myntra for $330 million. Which was India’s largest e-commerce related acquisition. Bansal continued as chairman of the Myntra board and managed the commerce and advertising platform until 2016.
Vineet Saxena
Vineet Saxena started his career as a technology professional working with Tech Mahindra, Promati Technologies and Tavanot Technologies. He co-founded Myntra, one of India’s favorite fashion e-commerce platforms, on July 22, 2006.
Ashutosh Lawania
Ashutosh Lawania is an alumnus of IIT Kanpur. Co-founded Myntra Success, a leading fashion e-commerce business. He has extensive experience in consumer internet and technology and is an active angel investor in various internet technology start-ups.
Mukesh Bansal was born in Haridwar, Uttarakhand, India. He did his B-Tech from IIT Kanpur. After graduating in 1997, he worked with Deloitte as a systems analyst in Chicago for two years. He was inspired by the dot-com boom that was in full swing in San Francisco. Moved to the Bay Area in 1999. After leaving a job portal venture he started with a friend, Bansal worked at Evanted, Centrata, Nextag, NewScale, an early-stage company in Silicon Valley. His role in these start-ups was that of engineer and product manager across technology and business initiatives. Experience in Silicon Valley prompted him to launch Myntra in 2007.
In 2014, Flipkart acquired Myntra for $330 million. Which was India’s largest e-commerce related acquisition. Bansal continued as chairman of the Myntra board and managed the commerce and advertising platform until 2016.
Myntra Profile
Myntra is a one stop shop for all your fashion and lifestyle needs. According to Myntra vision India’s largest e-commerce store for fashion and lifestyle products. Myntra’s products provide a hassle-free and enjoyable shopping experience to customers across the country. From this we can estimate the success of Myntra Company. Products of our choice are constantly delivered to our doorsteps. Thanks to the evolution of e-commerce and online shopping trends. Myntra is one of the most prominent names in India’s e-commerce industry, an initiative of Myntra founders. Myntra’s parent company is Flipkart. It is an Indian online shopping website that brings premium brands under one roof and provides consumers with the easiest shopping experience. Myntra’s mission is to be an e-commerce store dealing in fashion and lifestyle products for men, women and kids. It offers high quality clothes, branded shoes, bags and backpacks, cosmetics, personal care products, living accessories etc. Flipkart has been Myntra’s parent company since 2014 when the e-commerce giant acquired Myntra for around Rs 2,000 crore in a deal that included both cash and stock. Myntra continues to grow in size all over the world.